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Management Information Systems:Global Edition书籍详细信息
- ISBN：9780136093688
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2010-11
- 页数：653
- 价格：719.60
- 纸张：胶版纸
- 装帧：平装
- 开本：大16开
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
This title is a Pearson Global Edition.
The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.
Laudon and Laudon continue to define the MIS course with their latest comprehensive text.
Management Information Systems, provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision making in an exciting and interactive manner.
The latest revision of this text focuses on MIS and business with greater clarity and depth.
书籍目录：
Part One: Organizations, Management, and the Networked Enterprise
Chapter 1: Information Systems in Global Business Today
Chapter 2: Global E-Business: How Businesses Use Information Systems
Chapter 3: Information System, Organizations, and Strategy
Chapter 4: Ethical and Social Issue in Information Systems
Part Two: Information Technology Infrastructure
Chapter 5: IT Infrastructure and Emerging Technologies
Chapter 6: Foundations of Business Intelligence: Databases and Information Management
Chapter 7: Telecommunications, the Internet, and Wireless Technology
Chapter 8: Securing Information Systems
Part Three: Key System Applications for the Digital Age
Chapter 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
Chapter 10: E-Commerce: Digital Markets, Digital Goods
Chapter 11: Managing Knowledge and Collaboration
Chapter 12: Enhancing Decision Making
Part Four: Building and Managing Systems
Chapter 13: Building Information Systems
Chapter 14: Managing Projects
Chapter 15: Managing Global Systems
References
Glossary
Photo and Screen Shot Credits
Indexes
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作者简介：Kenneth C. Laudon is a Professor of Information Systems at New York University's Stern School of Business. He holds a B.A. in Economics from Stanford and a Ph.D. from Columbia University. He has authored twelve books dealing with electronic commerce, information systems, organizations, and society. Professor Laudon has also written over forty articles concerned with the social, organizational, and management impacts of information systems,privacy, ethics, and multimedia technology.
Professor Laudon's current research is on the planning and management of large-scale information systems and multimedia information technology. He has received grants from the National Science Foundation to study the evolution of national information systems at the Social Security Administration, the IRS, and the FBI. Ken's research focuses on enter-prise system implementation, computer-related organizational and occupational changes in large organizations, changes in management ideology, changes in public policy, and under-standing productivity change in the knowledge sector.
Ken Laudon has testified as an expert before the United Stales Congress. He has been a researcher and consultant to the Office of Technology Assessment (United States Congress),Department of Homeland Security, and to the Office of the President, several executive branch agencies, and Congressional Committees. Professor Laudon also acts as an in-house educator for several consulting firms and as a consultant on systems planning and strategy to several Fortune 500 firms.
At NYU's Stern School of Business, Ken Laudon teaches courses on Managing the Digital Firm, Information Technology and Corporate Strategy, Professional Responsibility (Ethics),and Electronic Commerce and Digital Markets. Ken Laudon's hobby is sailing.
书籍介绍
For introductory undergraduate courses, and MBA-level MIS and Information Systems courses that want to integrate business with technology. This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. Laudon and Laudon continue to define the MIS course with their latest comprehensive text. Management Information Systems, provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision making in an exciting and interactive manner. The latest revision of this text focuses on MIS and business with greater clarity and depth.
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