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Zero-Resistance Selling(ISBN=9780735200395)书籍详细信息
- ISBN：9780735200395
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：1998-11
- 页数：224
- 价格：66.30
- 纸张：胶版纸
- 装帧：平装
- 开本：32开
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
What's the single biggest obstacle salespeople face?
Resistance.
In Zero-Resistance Selling, five of the most respected sales
authorities in America have joined together to prepare the first
and only customized application of Psycho-Cybernetics to overcome
all types of sales resistance.
Any sales representative or sales management professional can use
Maxwell Maltz's high-powered battery of mental training exercises
to enhance selling ability and get immediate results. Topics
include conquering call reluctance, creating your own
zero-resistance selling environment, anticipating and eliminating
stalls and objections, selling effectively even when you're in over
your head, converting stress into power and zooming out of selling
slumps. Once learned, these durable techniques will last through a
lifetime of professional selling.
Lifting the art of sales to a whole new level, Zero-Resistance
Selling is destined to take its place alongside How to Win Friends
and Influence People, Think and Grow Rich and other perennials as
an all-time sales classic.
书籍目录：
About the Authors-V
About the Psycho-Cybernetics Foundation,Inc-Vii
Preface-ix
Introduction-xiii
Chapter One
Chapter Two
Chapter Three
Chapter Four
Chapter Five
Chapter Six
Chapter Seven
Chapter Eight
Chapter Nine
Chapter Ten
Chapter Eleven
作者介绍：
Dan S. Kennedy, William T. Brooks, Matt Oechsli and Jeff Paul,
four of the nation's most successful business educators and
self-improvement authors, are founding board members of The
Psycho-Cybernetics Foundation, Inc. Pamela Yellen is CEO of the
Prospecting and Marketing Institute.
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其它内容：
编辑推荐
The inspiration for Zero-Resistance Selling is
psycho-cybernetics guru Maxwell Maltz. Although Maltz died in 1975,
the book is written in Maltz's voice by five sales and
psycho-cybernetics experts: Dan S. Kennedy, William T. Brooks, Matt
Oechsli, and Jeff Paul and Pamela Yellen. The book outlines a
self-improvement program designed to help sales professionals
overcome low self-esteem using Maltz's own techniques for
reprogramming the subconscious mind. Coauthor Kennedy writes that
the goal of Zero-Resistance Selling is to create "a new kind
of selling experience, free of all the resistance and obstacles
manufactured inside the mind, and free of the resistance served up
by prospects who sense insecurity on the part of the
salesperson."
书籍介绍
What's the single biggest obstacle salespeople face? Resistance. In Zero-Resistance Selling, five of the most respected sales authorities in America have joined together to prepare the first and only customized application of Psycho-Cybernetics to overcome all types of sales resistance. Any sales representative or sales management professional can use Maxwell Maltz's high-powered battery of mental training exercises to enhance selling ability and get immediate results. Topics include conquering call reluctance, creating your own zero-resistance selling environment, anticipating and eliminating stalls and objections, selling effectively even when you're in over your head, converting stress into power and zooming out of selling slumps. Once learned, these durable techniques will last through a lifetime of professional selling. Lifting the art of sales to a whole new level, Zero-Resistance Selling is destined to take its place alongside How to Win Friends and Influence People, Think and Grow Rich and other perennials as an all-time sales classic.
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